On this episode of RevOps Unboxed, Sandy Robinson sits down with Anne Pao, Founder & CEO of Ignite Consulting.
They discuss fractional RevOps, the importance of data and analytics, handoffs and creating a positive customer experience, the future of RevOps (and 'GTM Ops') and more. Listen now! 👇
About our guest, Anne Pao
Anne is Founder and CEO of Ignite Consulting, a fractional go-to-market strategy and revenue operations consulting firm. Ignite Consulting is founded on the belief that the keys to scalable growth should be accessible to more than just large companies.
A performance-driven leader, I'm passionate about enabling companies with a strong go-to-market and analytics foundation shaped by my 20+ years as a strategic operator in public and private companies.
Anne been the economic buyer or champion in 500+ SaaS technology deal conversations and as a result brings deep empathy for the buyer journey. She also advises multiple startups around GTM motion, tech stack optimization, product roadmap and positioning to CROs and RevOps buyers.
About our host, Sandy Robinson
Sandy is SVP of Revenue Operations at Patra Corporation, a revenue operations enthusiast with over 20 years of experience in sales, marketing, revenue, operations, and revenue enablement.
Throughout her career, she's seen how revenue operations can make or break a company and is excited to share her knowledge and insights with you.
In each episode, she'll be talking with a revenue operations practitioner who will share their unique perspective on how they've transformed their revenue operations strategy.
She'll dive deep into their processes, challenges, and success stories to give you an inside look into the ever-changing world of revenue operations.
You can follow Sandy on LinkedIn here.
